UK Energy Department Study Finds Digital Services Undercut Physical Alternatives on Electricity Use
Digital delivery matched or used substantially less electricity than the physical alternative in all three consumption comparisons examined in research commissioned by the UK Department for Energy Security and Net Zero.
The department commissioned Europe Economics to examine how the growth of digital services, and the data centres supporting them, affects energy consumption in the United Kingdom, according to the published research.
The study is built on three paired use cases. Europe Economics compared video streaming against Blu-ray discs, eBook reading against printed books, and AI-powered translation against human translation, with the eBook comparison standing in for electronic publishing and the translation comparison standing in for an AI application.
Across that set, the digital option either matched or substantially undercut the electricity use of its physical counterpart, according to the results summarised by the department.
A follow-up study on the impact of the growth of data centres on energy consumption was published on 28 July 2026.
Source: gov.uk (opens in a new tab)1 sourcePermalink