Rivian Cuts Staff a Week After R2 Deliveries Begin
Rivian cut hundreds of jobs, fewer than 2% of its staff, seven days after it started delivering the R2 SUV.
The carmaker had roughly 15,200 workers across North America and Europe at the close of last year, Electrek reported. The reduction marks at least the fourth time Rivian has trimmed headcount since the start of 2024.
R2 pricing anchors Rivian's push into a cheaper segment. The Performance trim with the Launch Package opened at USD 57,990, the Premium at USD 53,990, and a Standard version at USD 48,490 arriving in 2027.
Rivian's accumulated deficit reached USD 27.0 billion at the end of 2025, and the company has yet to post a profit. It had aimed for its first profit in 2027 before pushing that target back in March while spending heavily on autonomous driving technology, Electrek reported.
That autonomy spending underpins a deal tied to the R2 platform. Uber plans to put up to USD 1.25 billion into Rivian and buy as many as 50,000 R2 SUVs to run as robotaxis.
Source: electrek.co (opens in a new tab)1 sourcePermalink