China's State Administration for Market Regulation (SAMR) told photovoltaic manufacturers to stop competing below cost and to compete on product quality instead, without setting a formal price floor, according to pv magazine.
The message came at a solar industry price-compliance meeting held on July 31 in Yancheng, Jiangsu province, pv magazine reported. The regulator convened the session as part of the central government's campaign against what it calls "involution-style" competition.
SAMR's call stopped short of a mandated minimum price, pv magazine reported, keeping the intervention at the level of guidance on pricing conduct rather than administered tariffs.
Markets moved on the announcement. The most-traded polysilicon futures contract on the Guangzhou Futures Exchange hit its daily limit on August 3, closing 8.99% higher at CNY 35,890 per ton, according to pv magazine.
Equities followed. Shares in Tongwei and Flat Glass closed at their daily limits in Shanghai after the regulatory announcement, pv magazine reported.
Supply-side behaviour shifted first. Several polysilicon producers reportedly suspended quotations over the weekend following the meeting and temporarily pulled lower-priced material from the market, according to pv magazine.
The compliance push has a technical anchor. A voluntary group standard setting out a common cost-accounting framework for polysilicon, wafers, cells and modules was released on July 27 under the guidance of SAMR and the Ministry of Industry and Information Technology (MIIT), pv magazine reported.
That document, the General Rules for the Cost Accounting Model of the Photovoltaic Industry, gives regulators and companies a shared basis for judging what sits below cost. The China Photovoltaic Industry Association (CPIA) was tasked with promoting the standard and steering companies away from low-price dumping and other potential price violations, according to pv magazine.
The combination matters for how the guidance bites: without a price floor, enforcement rests on whether a quotation can be shown to fall under a cost benchmark defined by the new accounting rules. The immediate reaction in polysilicon futures and in Tongwei and Flat Glass shares points to a market reading the compliance meeting as a constraint on the lowest-priced supply.